YITH WooCommerce Wishlist 4.7.0

Wishlist: The #1 tool of your e-commerce​

A wishlist is an essential tool for any e-commerce business. It allows you to gain valuable insight into your customers’ preferences, improve the user experience, and increase conversions.

No matter what you sell, the statistics speak for themselves: 7 out of 10 people who enter your store look at the products, select a few that interest them, and for one reason or another, postpone the purchase until later.

It is estimated that the average user will consult the product two or three times before adding it to their cart. If they can’t find it easily and have to search too hard, the result is predictable: lost customers and lost sales.

YITH WooCommerce Wishlist allows your customers to save the products they like and want to buy later. When they come back to your store, they can quickly access their list, check price changes, availability of sizes, colors, etc., and proceed to checkout. They can also share the list with family and friends, because maybe their birthday is just around the corner.

If you want to boost conversions, you can set up personalized and targeted email campaigns. For example, you could send a 10% discount coupon to all users who have product X on their list. This feature makes our YITH WooCommerce Wishlist a must-have for any online store.

Just a heads-up: our Wishlist plugin is the most widely used one out there, with almost a million active installations. We put our heart into designing it, so you can expect a lot from it, and we’d love for you to check it out for yourself.

Choose who can create a wishlist: all users or only those who have an account in your store​

Allow unregistered users to create a wishlist (which will be stored via cookies) or require them to register in order to use the full functionality of the plugin. In addition, the user who registers in your store will provide you with useful information for marketing and remarketing activities and will have a greater incentive to return.

Allow your customers to create multiple wishlists to organize products (Christmas, birthdays, etc.)​

The plugin allows your users to create unlimited wishlists, each with its own name and different privacy options. For example, one of your customers can create a public “Birthday” list, a private “Christmas” list with products that no one can see, and a “Wedding” list that only users with the access link can see.